How To Unsubscribe (Without Really Trying That Hard)
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19 October 2010

From time to time I get emails from subscribers to my weekly column asking me to take them off the mailing list. I’m flattered to be asked, but it’s actually something folks can do on their own!
Maybe I shouldn't pass the buck like that but, hey, give a man a fish and he’ll eat for a day; teach him to fish and he'll eat for life. And what better way to take charge of your life than knowing how to unsubscribe from my list. Here's how: go to the "sign up to receive" box to the left of what you're reading right now, type your name and email in the boxes, use the drop down menu to select "unsubscribe," and click "submit." It’s easy!
Not that in some cases I’m not happy to do the honors. Recently I heard from a reader who was disappointed with my latest column, felt I was wasting his time by imposing it upon him and told me to “raise my game” lest he would unsubscribe. I took the liberty of removing him from the list immediately. For future reference, however, it’s takes much less time and effort to simply unsubscribe yourself than to write to me and enumerate the ways in which you don’t like the column. Not that I’m in a position to dictate how people should spend their time. I just spent upwards of an hour trying to figure out this.


Friday, 29 October 2010
Friday, 03 December 2010